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Search Engine Optimization

Search engine optimization is essentially a marketing campaign for business growth.

It is a process to fine-tune your website so that it becomes friendly to the Search Engine Algorithm. Each search engine compiles a database of web pages that are ranked by relevance when a particular search term is entered. Every search engine uses different algorithms in order to determine a web page's relevance for a given search.

Statistics show us that more than 80% of the relevant visitors of the corporate web sites come from search engines (Google, MSN, AOL, Yahoo and many others). The rest 20% refer to catalogues, thematic web sites, ratings, banner advertising. This proves that business lead generations are directly proportions to your Search Engine ranking.

Rely services will use competitive but ethical SEO methods to increase your ranking and traffic.

Why Search Engine Optimization?

A harsh reality is that your website is virtually useless if it does not attract visitors..

Only companies with very well known brand names or extensive marketing campaigns can rely on people accessing the site by directly keying in the correct URL (e.g. microsoft.com).

  • Search engine optimization offers a much better return on investment compared to banner campaigns or pay per click campaigns.
  • Search engine optimization helps you capture targeted traffic... people who are already looking for the product or service you offer.
  • Search engine optimization is a long term and permanent answer to your traffic woes. Once a website has been optimized for search engines it can stay at the top for long periods with periodical maintenance.
  • Search engine optimization results in huge savings on ad-spent using traditional channels of marketing.

Search Engine Optimization Overview

Rely Services uniquely approaches search engine optimization from a consultative perspective. We customize and tailor programs to meet the needs of different Web sites, Audiences and Marketing goals. We offer excellent services at very economical and affordable rates thus offering 30% savings on any SEO program.

Search engine consulting services include:

We at Rely Services undertake the SEO campaign in two phases

  • On-page Optimization
  • Off-page Optimization
These services work together to help your website compete effectively on the World Wide Web.

'On-page' SEO

On-page optimization consists of all variables on your actual website pages. These variables include: Keyword density, Meta-tags and Internal link structure etc. Your website code and content will be tweaked so that your site will be as "search engine friendly" as possible. Search engine friendly simply means the search engines will be able to easily crawl your site, recognize the intent and purpose, and rank it accordingly.

Few of the general tasks that we undertake are:

Content Analysis

We review your website, it's content, your target audiences, your current link popularity and your current search engine ranking

Keyword Research and Optimization

The whole idea behind the Keyword Research exercise is traffic optimization, not traffic maximization. Briefly, a good Keyword Research helps in bringing qualified traffic to your site that leads to high sales conversions, by being focused and targeting specific search terms.

Site Code Optimization

SEO code optimization for existing content of the site including Title Tag, Meta Tag, Alt Text, Title Attributes, Visible text on the page and Anchor text.

'Off-page' SEO

Rely Services offers solutions to take your website to the top of the major search engines. We rely on the latest search engine placement techniques including intensive activities to popularize your website by directories submission, linking etc.

Search engine optimization (SEO) prices

Rely Services has created Search Engine Optimization (SEO) Packages for different companies with varying budgets. Find an SEO Package that suits your marketing needs.

Because of the varying levels of work required in conducting SEO our prices are unique for each campaign.

 

 

 For more information on this contact us

 

 
 

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