How Salesforce Increase Sales Productivity That Help Businesses

By: Michael TetrickMar 06, 2023

Well, Sales Productivity depends not only on the sales team but also on the tools they use. And when you are a Salesforce Partner, you are already well-positioned to succeed. What is Salesforce? The Salesforce Platform is the #1 Customer Relationship Management tool available. In fact, Salesforce CRM is legendary and the #1 target of its competition. Salesforce got in the game early, is a great product, and has led the way for others.

Sales productivity has three components: efficiency + effectiveness, + results.

And, as in almost any business function, customer relationship is the key to success.

Your most crucial marketing tool is your existing customers. They're the ones that will do some of your best advertising when talking to their associates and competitors.

The customer should respect you and your work and value your association. They don't have to be your friend, but that wouldn't hurt either.

Does Salesforce Increase Productivity? How does Salesforce figure in the equation? Salesforce is a CRM, a Customer Relationship Management tool that puts all of your information and activities easily accessible. You literally have a dashboard that can tell you everything necessary about your customers and their needs. And it can be viewed on your desktop or your mobile device.

Top 10 Reasons That Salesforce Increase Sales Productivity

Since so many of Salesforce's capabilities are intertwined, listing their productivity values can be tricky. There's bound to be some overlap, but here's a straightforward listing of ways Salesforce can be leveraged.

  1. Find The Right Customers

Using Salesforce helps find the right customers. If 79% of the customer leads are never converted to sales, you would probably be disappointed.

But if you know ahead of time that this will be the result, you can be more selective in pursuing those leads, which will increase your success rate. Salesforce can supply that information through a variety of filters.

  1. Build Sustainable Relationships

relationships with your customers should be based on mutual trust and respect if you want to enjoy lasting benefits. From the very beginning, understand your customer's goals. That understanding increases their respect for your knowledge of the business. To that end, Salesforce can help you build email templates, set up task reminders, and generally enable better customer connections.

  1. Increase Sales Productivity

Salesforce, can quickly check all the previous records and make connections knowing customer preferences, delivering better results for the time and effort expended. Using technology to your advantage frees your team from the process of searching through contact information. Salesforce automates sales, service, and marketing and boosts employees' productivity.

  1. Team Collaboration

Use the Salesforce Chatter feature to maintain real-time communication between all your team members, including sales, service, and supply. Chatter easily allows adding more members to the group, so everyone in the process is up-to-date.

  1. Time Management

One of the most valuable results of using Salesforce is its incredible time management efficiency. Not a minute will be lost to miscommunication or confusion on the part of team members. Constant Contact keeps everyone in the know—all the time.

  1. Cost Efficiency

Salesforce can track the best-selling products and the purchase history of customers, which in turn will help you decide how to make the best use of resources.

  1. Large Product Base Support

Salesforce does not consist of a single element with multiple features. It's broken into different sections of functionality that nevertheless work in concert.

  • Sales Cloud — finds more customers, accelerates sales productivity, and closes deals faster.
  • Service Cloud — support customers from anywhere and conduct a seamless conversation.
  • Marketing Cloud — offers tools to integrate marketing and sales on a single platform and to engage with clients via different channels.
  • Commerce Cloud —creates a personalized shopping experience.
  • Community Cloud — builds communities for employees, partners, and vendors to improve engagement.
  1. AI Functionality

Artificial intelligence features supported by Salesforce help the sales team:

Discover critical insights about customers and their preferences. Wouldn't it be wonderful to predict the best actions to move forward with those relationships?

Apply automation to increase sales productivity.

  1. Mobile Compatibility

Salesforce's mobile capabilities allow sales teams to work anywhere and anytime. Mobility is hot because modern sales teams cannot sit at a desk all day. They need to be able to access their information anywhere, anytime.

  1. Better Customer Service

The initial sale is good, but repeat customers are the ones that experience the best customer service. If your team has immediate access to a customer's history, they can quickly provide personalized messages and solutions, bringing the right resources to bear. So does Salesforce Increase Productivity?

Does Salesforce Increase Productivity? Our Answer Is “YES.”

Selling products and services isn't the whole ball game! What happens after the sale – customer service can “seal the deal.” Understand that the prospect knows you want to make a sale, so you'll paint a rosy picture of all the post-sale services. The key is to follow through on every customer service opportunity as it's presented. Research has shown that in the 21st Century, the top performing sales teams use more than 3X the technology than the underperformers! That's a huge difference. Is your sales team doing everything they can to leverage today's tech?

Another lesson learned. Make sure your team knows what the tools are capable of doing for you. If you're not utilizing all your software's features, then you're leaving money on the table.

Does Salesforce Increase Productivity? Something to remember about Salesforce: it's a great sales tool out of the box. But it needs to be adapted to your unique sales needs. As we've mentioned earlier, not using all of the massive capabilities it delivers is to leave money on the table. That's where a Certified Salesforce Consultant comes into play. A Rely Services Salesforce Consultant can be the final key to unlocking the real power of Salesforce. Customize it to precisely what you want and need. Get in touch with Rely Services today. Let their experts show you the way.